1/12/2015

Marketing Management Diploma

 Marketing Management Diploma,
Course Outline



What will you Study in:
This course provides an introduction to all aspects of marketing, including:

  • strategic marketing planning,
  • marketing research, 
  • product planning and development, 
  • promotion planning, 
  • distribution and pricing. 
  • It provides an understanding of the theories of  the marketing mix variables, 
  • And a practical application in the context of the marketing management cycle processes of research, planning, organization, implementation and control. 

Fees, Le 1375

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